Entrepreneurship, Small Business & Self-Employment
Noncredit Continuing Education Courses
• Summer 2013
• Spring 2013
NOTE: Room numbers are posted in each building lobby on the day of class.
Summer 2013
Notary Public Procedures
For both prospective and present notaries, this course will demonstrate how fraud can be prevented when documents are notarized properly and legally. Topics will include how to properly identify clients, how to keep adequate records of notarial acts, and how to charge proper fees. $50 (includes $40 in fees*)
► Sat 10am-4pm, Aug 10
#4066 ZB 484 M1707 Laurel College Center
Applied Notary Practices and Procedures
A continuation of the Notary Public Procedures class, this course reviews the practices and procedures for performing various notarial duties and how to command higher pay by becoming a licensed title insurance provider in Maryland. $50 (includes $40 in fees*)
Sat 10am-4pm, Aug 17
#4067 ZB 518 M1708 Laurel College Center
Become a Personal Trainer
Are you looking to change careers, do some part-time work, or earn some extra money? Prepare and qualify to work as a personal trainer! This course bridges the gap between exercise science knowledge and the practical skills of personal training. Learn how to screen and evaluate clients for safe participation in an exercise program, how to design and implement exercise prescriptions for multiple populations and successful goal achievement, and how to sell and manage your services. Course content begins with anatomy, biomechanics, physiology and lays the foundation for the reasoning behind exercise prescriptions. Eligibility for Personal Trainer Certification is provided through the National Council on Strength and Fitness Board for Certification (NCSFBC). The cost includes the text, Personal Trainer Exam, and one-year membership to NCSF. You must be 18 or older and possess a high school diploma or equivalent to enroll. $699 (includes $348 in fees*)
► Mon,Thu 5pm-7pm, Jun 17-Aug 12
#0575 XB 139 6415 Health Sciences 164
(Receive an EARLY BIRD DISCOUNT of $100 if you register by midnight, Jun 1.)
You’re on the Air! How to Really Make It in Voice-Overs
VOICE-OVERS are hot today! You don’t have to be an actor to get voice-over work, but it certainly doesn’t hurt! With such notable talent as Morgan Freeman, Glenn Close, and Alec Baldwin lending their voices to commercials, films, and videos, one would think that it would be next to impossible to break into this field. Not so! You’ll learn about an exciting, new way to get around the competition and actually turn voice-overs into a thriving full- or part-time business! Lisa Foster will discuss the voice-over business as a whole, the numerous
opportunities, the incredible income potential, and the all-important demo and how to have it produced. You’ll
step up to the mic and do some practice recording, and
best of all, you’ll hear the results! $69** (includes $40 in fees*)
► Fri 7pm-9:30pm, Jun 21
#1895 XE 100 6605 Gateway Campus
► Sat 10am-12:30pm, Jun 22
#3227 XE 100 J1649 Laurel College Center
The Basics of Selling on eBay
Learn the basics of selling on eBay, including how to set up an eBay Sellers Account and how to create a basic auction listing. As you create a basic auction listing, you will also learn how to photograph items, write ad copy, set prices, create titles, answer customer questions, and set shipping profiles. You will actually be able to list items on eBay after the course. Prerequisites: Basic Windows and Internet experience. $79** (fee based, no waivers)
Mon,Tue 6:30pm-9:30pm, Jul 29 & Jul 30
#4034 XE 285 8437 Gateway Campus Lab A
Create Your Own eBay Store
Create a successful eBay store. Learn about store types and categories. Get useful tips for using eBay stores traffic reporting and marketing your store more effectively. $79** (fee based, no waivers)
► Mon,Tue 6:30pm-9:30pm, Jun 17 & Jun 18
#2588 XE 489 8347 Gateway Campus Lab B
Introduction to Social Media
Social media has become extremely popular because it allows people to discover, read and share news, information, and content and to form relationships for personal and business purposes. It can take many different forms. In this class we will get you started with a few of the most popular venues for business use, including Facebook, Twitter, LinkedIn, Google+, and Quora. Find out why millions are finding online networking to be profitable both socially and professionally. $60** (fee based, no waivers)
► Fri 9am-12pm, Jul 19
#3947 XE 302 8439 Gateway Campus Lab A
Mon 1pm-4pm, Aug 19
#3948 XE 302 8440 Gateway Campus Lab A
Marketing Your Business on Facebook
Come learn why your business can’t afford to ignore social media. If fact, anyone who wants to promote an organization, an image, a cause, or a product needs to have a Facebook presence. Businesses and institutions are using it to find new customers, build online communities of fans and collect valuable demographic information. You can easily create a Web presence with Facebook, even if you don’t already have a website. Find out what you need to know to get started now. Prerequisite: Students must have a Facebook account. $60** (fee based, no waivers)
► Thu 9am-12pm, Aug 8
#3949 XE 560 8441 Gateway Campus Lab A
Build a Better Blog
Do you have a general understanding of blogging and are ready to start setting up your blog? Whether your goal is business or pleasure, this course is for you. You will get hands-on training and help in getting your own site better organized and driving more traffic to your blog and the basics of search engine optimization. $60** (fee based, no waivers)
► Tue 9am-12pm, Aug 6
#3950 XE 445 8442 Gateway Campus Lab C
Is Entrepreneurship Really for You?
Thinking about starting a business? Have you recently started your own business, or are you preparing to launch one? Are you currently in business? If you answered "yes" to any of these questions, then this course is for you. It will provide invaluable information to assist you in making decisions and taking steps toward entrepreneurship. $30** (fee based, no waivers)
► Wed 6:30pm-9:30pm, Apr 24
#3304 XE 136 M1781 Laurel College Center
Starting a Small Business
Learn from Vincent Mallozzi, a colleague of the author of "Starting a Small Business", how to create effective business strategies, how to analyze your competition, how to set up your books for successful financial management, and much more. You will have ample opportunity to ask questions and to develop worksheets specifically tailored to your own business. You will come away from class with tips, techniques, and an action plan you can start using right away. You will also receive a copy of "Starting a Small Business". $170 (includes $40 in fees*)
► Sat 9am-4pm, Apr 20-Apr 27
#1894 XB 701 6473 Gateway Campus
Start Your Photography Business
Thinking of turning your hobby into a part-time business? With digital photography, the costs are minimal. Learn how to create a basic business outline and plan. Discover in which areas of photography you can make money. Explore which locations and subjects you want to shoot. Find out what equipment you will need and where to get it at reasonable prices. This course helps you hone both your business and photography skills. Prerequisite: Digital Photography Level 1. .6 CEUs. $120 (includes $100 in fees*)
► Sat 9am-4pm, May 18
#2696 XB 180 8336 Gateway Campus Lab E
Creating an Interior Decorating Business ★NEW!★
Do you have a designer interest or do you enjoy decorating for yourself and others? Either way you'll leave the course with secrets from a professional decorator. She will cover how to develop a business and marketing plan, apply for business licenses and tax Identification (ID), resale certificate and access to (trade only) showrooms to purchase home furnishings at the dealer discount. Instructor: Bonnie Peet $55 (includes $40 in fees*)
► Thu 6:30pm-9:30pm, Apr 11-Apr 18
#3323 XB 172 M1414 Laurel College Center
Starting Your Meeting Planning Company
Have you ever thought of starting your own meeting management company and didn't know where to begin? This program will provide you with the information you need to establish your own business. In addition, you will receive information on developing and reaching target markets such as associations, corporations, individuals, the government, weddings and parties. $55 (includes $40 in fees*)
► Sat 9am-4pm, Apr 6
#3294 XB 595 M1401 Laurel College Center
You're on the Air! How to Really Make It in Voice-Overs
VOICE-OVERS are hot today! You don't have to be an actor to get voice-over work, but it certainly doesn't hurt! With such notable talent as Morgan Freeman, Glenn Close, and Alec Baldwin lending their voices to commercials, films, and videos, one would think that it would be next to impossible to break into this field. Not so! You'll learn about an exciting, new way to get around the competition and actually turn voice-overs into a thriving full or part-time business! Anne Ganguzza will discuss the voice-over business as a whole, the numerous opportunities, the incredible income potential, and the all-important demo and how to have it produced. You'll step up to the mic and do some practice recording, and best of all, you'll hear the results! $69** (includes $40 in fees*)
► Fri 7pm-9:30pm, Jun 21
#1895 XE 100 6605 Gateway Campus
► Sat 10am-12:30pm, Jun 22
#3227 XE 100 J1649 Laurel College Center
WSET Level II Wine Certification Course ★NEW!★
The WSET Level II Certification Course (Formerly the Intermediate class) is an internationally respected education program on wine. It is suitable for beginners, and those with some experience with wine. This program serves as a foundation for those wishing to become a sommelier, retailer, importer, distributor, wine writer or to develop a more personal knowledge about wine. This course focuses on fundamental tasting and assessment skills, and provides a good overview of the world's main wine grapes and regions. There are five instructional classes with an exam (50 questions multiple choice) given in week six. Successful completion of class and exam will result in a WSET certificate. Fees include registration, wines study guides, testing, certificate and instruction. The class is offered by Jay Youmans--Advanced Sommelier, Certified Wine Educator, and Master of Wine. 1.8 CEUs. 1.8 CEUs. $595 (includes $575 in fees*)
► Thu 6pm-9pm, Apr 18-May 23
#2730 XB 352 6680 Gateway Campus
(Register before March 29 and receive an Early Bird Discount of $50)
The Basics of Selling on eBay
Learn the basics of selling on eBay, including how to set up an eBay Sellers Account and how to create a basic auction listing. As you create a basic auction listing, you will also learn how to photograph items, write ad copy, set prices, create titles, answer customer questions, and set shipping profiles. You will actually be able to list items on eBay after the course. Prerequisites: Basic Windows and Internet experience. $79** (fee based, no waivers)
► Wed,Thu 6:30pm-9:30pm, May 1-May 2
#2586 XE 285 8345 Gateway Campus Lab B
► Mon,Tue 6:30pm-9:30pm, Jun 3-Jun 4
#2587 XE 285 8346 Gateway Campus Lab B
Create Your Own eBay Store
Create a successful eBay store. Learn about store types and categories. Get useful tips for using eBay stores traffic reporting and marketing your store more effectively. $79** (fee based, no waivers)
► Mon,Tue 6:30pm-9:30pm, Jun 17-Jun 18
#2588 XE 489 8347 Gateway Campus Lab B
Creating an RFP (Request for Proposal)
Request for Proposal (RFP) is an invitation for suppliers to bid on a specific product or service. The RFP should involve more than the price. The RFP will request basic company information and the company's history. RFPs often include the project or service for which a proposal is requested. The more detailed the specifications, the better the chances that the proposal provided will be accurate. Learn how to create effective RFPs that will achieve the results you want. $55 (includes $40 in fees*)
►Sat 9am-4pm, Apr 27
#3296 XB 956 M1408 Laurel College Center
Intellectual Property (Copyrights, Trademarks, Trade Secrets) and Licensing
Everything your business develops and creates should remain an exclusive asset of the business--for example, company names, logos, slogans, products, and services. This course will cover the implications of copyright, trademark, and trade secret laws and patents for your business. Learn about licensing the intellectual property assets of your business to individuals and companies, and securing licenses from individuals and companies for use in your business. $30** (fee based, no waivers)
►Wed 6:30pm-9:30pm, May 8
#2764 XE 203 M1778 Laurel College Center
Legal Issues for Business Owners
Know your rights and liability under the law. What do you do if you are sued? How do you limit your liability exposure? What if your customers do not pay? What form of ownership should your business be and why? Can you legally operate your business out of your house? What if you do business in Virginia and Maryland? The instructor is an attorney who has owned and operated numerous small and large businesses. $55 (includes $40 in fees*)
►Tue 6:30pm-9:30pm, Apr 23-Apr 30
#3299 XB 594 M1780 Laurel College Center
Contract Opportunities in the State and County
This course is designed to connect businesses with actual contract opportunities in the State of Maryland and surrounding local jurisdictions. $30** (fee based, no waivers)
►Mon 6:30pm-9:30pm, May 20
#2763 XE 495 M1777 Laurel College Center
How to Manage Your Government Contract And Leverage It for the Future
Examine best practices for managing your contract, the requirements of the federal government, billing the government, and recordkeeping. Discuss strategies for winning more business while on the contract. Explore the General Services Administration (GSA). Review how the GSA's procurement experts identify potential vendors, award contractors and help ensure that federal contracting requirements are met. Learn about the link between the public sector and the industry experts, and its role in the acquisition process, which allows agencies to concentrate on their core missions. A user's manual will be provided to participants. 1.0 CEUs. $160 (includes $52 in fees*)
►Tue,Thu 7pm-9:30pm, Apr 23-May 02
#1890 XB 501 6482 Gateway Campus
How to Do Business in the Government Sector
Maneuver through the federal contract process to develop a strategy for doing business with the federal government. Learn how to obtain a DUNS number; register with CCR, FedBizOps, and ORCA; and identify the NAIC and SIC codes, ap-card/procurement process, NSA PISA security clearances, and capability statement overview. Find out how to use strategic partnering with government contractors/large companies to get contracts; sign up with different large government contractors on their website (SAIC, CSC, Northrop Grumman); and understand the prime's process. At the end of this course, you'll be able to register your business in CCR and FedBizOps and find contract opportunities through the government websites. A user's manual will be provided to participants. .8 CEUs. $132 (includes $52 in fees*)
►Sat 9am-5pm, May 11
#1888 XB 105 6403 Gateway Campus
(Bring lunch)
How to Write Government Proposals for RFPs/RFIs/RFQs
Get the tools to understand the proposal development strategies and processes and receive writing proposal tips for Request for Proposal (RFP), Request for Information (RFI), and Request for Quotations (RFQ)(service vs. goods). You will also learn federal terminology and regulations. There will be opportunities to review and analyze winning proposals to use as a base for proposal writing in a group setting. At the end of this course, you will develop a draft RFP detailing the various components of a federal proposal. A user's manual will be provided to participants. 1.5 CEUs. $235 (includes $52 in fees*)
►Tue,Thu 7pm-9:30pm, May 14-May 30
#1891 XB 503 6666 Gateway Campus
How to Price Your Products & Services for Government Contracts
Learn how to research cost based on products and services for an RFP or RFQ and cost a contract by studying samples. Topics include developing a cost analysis, a negotiation plan (identifying cost and other possible issues), and negotiation objectives. In addition, you will walk away with practical steps for documenting the rationale used for the overall negotiated price. This will require you to understand the financial/business challenges of your business as it pertains to preparing an effective cost analysis. A user's manual will be provided to participants. 1.0 CEUs. $160 (includes $52 in fees*)
► Tue,Thu 7pm-9:30pm, Jun 4-Jun 13
#1892 XB 504 6601 Gateway Campus
ICC Energy Reviewer/Inspector Exam Prep ★NEW!★
This course covers the MD energy code (2012 International Energy Conservation Code-IECC) which helps students prepare for the ICC Residential Energy Plans Examiner & Field Inspector exam #79 to become a Certified Field Inspector/Plans Examiner by ICC. This course is offered in cooperation with the Maryland Department of Housing and Community Development (DHCD). Students will learn how to conduct a proper plans review for compliance to the Codes and how to conduct on site field inspections for compliance to the Codes. Those students who successfully complete the final exam for this course will receive a voucher from the Maryland DHCD to take the ICC Residential Energy Inspector/Plans Examiner Certification Examination. 1.6 CEUs. $59 (includes $40 in fees*)
►Wed 7pm-9pm, Apr 10-May 29
#3186 XA 199 8382 Gateway Campus Rm 4
Practical Marketing for Smart Businesses
If you are going to develop a marketing plan for your organization, get smart before you start! Learn how to develop an effective marketing plan for your business. For every organization, most managers are calling for a marketing plan. Whether the objective is customer service, revenue generation or knowing the community that is served, the need for direction in meeting these goals has left managers and decision makers seeking plans that are a "winner". We'll talk about the difference between the internal and external factors affecting your marketing, how to gather and evaluate marketing data, how to develop your marketing goals and strategies, how to choose your most effective advertising venues and tools, and how to develop your sales/financial projections. You'll develop a complete plan that positions your business in the right market with the right marketing strategy. Don't leave the fate of your business to chance! $170 (includes $40 in fees*)
►Sat 9am-4pm, May 11-May 18
#1893 XB 505 6670 Gateway Campus
Introduction to Social Media
Social media has become extremely popular because it allows people to connect in the online world to discover, read and share news, information, and content and to form relationships for personal and business purposes. It can take many different forms. In this class we will get you started with a few of the most popular venues for business use, including Facebook, Twitter, Linked In, Google+, and Quora. Find out why millions are finding online networking to be profitable both socially and professionally. $60** (fee based, no waivers)
► Mon 9am-12pm, Apr 29
#2589 XE 302 8348 Gateway Campus Lab B
► Fri 9am-12pm, May 31
#2590 XE 302 8349 Gateway Campus Lab C
Marketing Your Business on Facebook
Come learn why your business can't afford to ignore social media. If fact, anyone who wants to promote an organization, an image, a cause, or a product needs to have a Facebook presence. Businesses and institutions are using it to find new customers, build online communities of fans and collect valuable demographic information. You can easily create a Web presence with Facebook, even if you don't already have a Web site. Find out what you need to know to get started now. Prerequisite: students must have a Facebook account. $60** (fee based, no waivers)
►Thu 9am-12pm, Jun 20
#2591 XE 560 8350 Gateway Campus Lab E
Build a Better Blog
Do you have a general understanding of blogging and are ready to start setting up your blog? Whether your goal is business or pleasure, this course is for you. You will get hands-on training and help in getting your own site better organized and driving more traffic to your blog and the basics of search engine optimization. $60** (fee based, no waivers)
►Mon 9am-12pm, Jun 10
#2592 XE 445 8351 Gateway Campus Lab B
Spring Classes
Is Entrepreneurship Really for You?
Thinking about starting a business? Have you recently started your own business, or are you preparing to launch one? Are you currently in business? If you answered "yes" to any of these questions, then this course is for you. It will provide invaluable information to assist you in making decisions and taking steps toward entrepreneurship. $30** (fee based, no waivers)
► Wed 6:30pm-9:30pm, Apr 24
#3304 XE 136 M1781 Laurel College Center
Starting a Small Business
Learn from Vincent Mallozzi, a colleague of the author of "Starting a Small Business", how to create effective business strategies, how to analyze your competition, how to set up your books for successful financial management, and much more. You will have ample opportunity to ask questions and to develop worksheets specifically tailored to your own business. You will come away from class with tips, techniques, and an action plan you can start using right away. You will also receive a copy of "Starting a Small Business". $170 (includes $40 in fees*)
► Sat 9am-4pm, Apr 20-Apr 27
#1894 XB 701 6473 Gateway Campus
Start Your Photography Business
Thinking of turning your hobby into a part-time business? With digital photography, the costs are minimal. Learn how to create a basic business outline and plan. Discover in which areas of photography you can make money. Explore which locations and subjects you want to shoot. Find out what equipment you will need and where to get it at reasonable prices. This course helps you hone both your business and photography skills. Prerequisite: Digital Photography Level 1. .6 CEUs. $120 (includes $100 in fees*)
► Sat 9am-4pm, May 18
#2696 XB 180 8336 Gateway Campus Lab E
Creating an Interior Decorating Business ★NEW!★
Do you have a designer interest or do you enjoy decorating for yourself and others? Either way you'll leave the course with secrets from a professional decorator. She will cover how to develop a business and marketing plan, apply for business licenses and tax Identification (ID), resale certificate and access to (trade only) showrooms to purchase home furnishings at the dealer discount. Instructor: Bonnie Peet $55 (includes $40 in fees*)
► Thu 6:30pm-9:30pm, Apr 11-Apr 18
#3323 XB 172 M1414 Laurel College Center
Starting Your Meeting Planning Company
Have you ever thought of starting your own meeting management company and didn't know where to begin? This program will provide you with the information you need to establish your own business. In addition, you will receive information on developing and reaching target markets such as associations, corporations, individuals, the government, weddings and parties. $55 (includes $40 in fees*)
► Sat 9am-4pm, Apr 6
#3294 XB 595 M1401 Laurel College Center
You're on the Air! How to Really Make It in Voice-Overs
VOICE-OVERS are hot today! You don't have to be an actor to get voice-over work, but it certainly doesn't hurt! With such notable talent as Morgan Freeman, Glenn Close, and Alec Baldwin lending their voices to commercials, films, and videos, one would think that it would be next to impossible to break into this field. Not so! You'll learn about an exciting, new way to get around the competition and actually turn voice-overs into a thriving full or part-time business! Anne Ganguzza will discuss the voice-over business as a whole, the numerous opportunities, the incredible income potential, and the all-important demo and how to have it produced. You'll step up to the mic and do some practice recording, and best of all, you'll hear the results! $69** (includes $40 in fees*)
► Fri 7pm-9:30pm, Jun 21
#1895 XE 100 6605 Gateway Campus
► Sat 10am-12:30pm, Jun 22
#3227 XE 100 J1649 Laurel College Center
WSET Level II Wine Certification Course ★NEW!★
The WSET Level II Certification Course (Formerly the Intermediate class) is an internationally respected education program on wine. It is suitable for beginners, and those with some experience with wine. This program serves as a foundation for those wishing to become a sommelier, retailer, importer, distributor, wine writer or to develop a more personal knowledge about wine. This course focuses on fundamental tasting and assessment skills, and provides a good overview of the world's main wine grapes and regions. There are five instructional classes with an exam (50 questions multiple choice) given in week six. Successful completion of class and exam will result in a WSET certificate. Fees include registration, wines study guides, testing, certificate and instruction. The class is offered by Jay Youmans--Advanced Sommelier, Certified Wine Educator, and Master of Wine. 1.8 CEUs. 1.8 CEUs. $595 (includes $575 in fees*)
► Thu 6pm-9pm, Apr 18-May 23
#2730 XB 352 6680 Gateway Campus
(Register before March 29 and receive an Early Bird Discount of $50)
The Basics of Selling on eBay
Learn the basics of selling on eBay, including how to set up an eBay Sellers Account and how to create a basic auction listing. As you create a basic auction listing, you will also learn how to photograph items, write ad copy, set prices, create titles, answer customer questions, and set shipping profiles. You will actually be able to list items on eBay after the course. Prerequisites: Basic Windows and Internet experience. $79** (fee based, no waivers)
► Wed,Thu 6:30pm-9:30pm, May 1-May 2
#2586 XE 285 8345 Gateway Campus Lab B
► Mon,Tue 6:30pm-9:30pm, Jun 3-Jun 4
#2587 XE 285 8346 Gateway Campus Lab B
Create Your Own eBay Store
Create a successful eBay store. Learn about store types and categories. Get useful tips for using eBay stores traffic reporting and marketing your store more effectively. $79** (fee based, no waivers)
► Mon,Tue 6:30pm-9:30pm, Jun 17-Jun 18
#2588 XE 489 8347 Gateway Campus Lab B
Creating an RFP (Request for Proposal)
Request for Proposal (RFP) is an invitation for suppliers to bid on a specific product or service. The RFP should involve more than the price. The RFP will request basic company information and the company's history. RFPs often include the project or service for which a proposal is requested. The more detailed the specifications, the better the chances that the proposal provided will be accurate. Learn how to create effective RFPs that will achieve the results you want. $55 (includes $40 in fees*)
►Sat 9am-4pm, Apr 27
#3296 XB 956 M1408 Laurel College Center
Intellectual Property (Copyrights, Trademarks, Trade Secrets) and Licensing
Everything your business develops and creates should remain an exclusive asset of the business--for example, company names, logos, slogans, products, and services. This course will cover the implications of copyright, trademark, and trade secret laws and patents for your business. Learn about licensing the intellectual property assets of your business to individuals and companies, and securing licenses from individuals and companies for use in your business. $30** (fee based, no waivers)
►Wed 6:30pm-9:30pm, May 8
#2764 XE 203 M1778 Laurel College Center
Legal Issues for Business Owners
Know your rights and liability under the law. What do you do if you are sued? How do you limit your liability exposure? What if your customers do not pay? What form of ownership should your business be and why? Can you legally operate your business out of your house? What if you do business in Virginia and Maryland? The instructor is an attorney who has owned and operated numerous small and large businesses. $55 (includes $40 in fees*)
►Tue 6:30pm-9:30pm, Apr 23-Apr 30
#3299 XB 594 M1780 Laurel College Center
Contract Opportunities in the State and County
This course is designed to connect businesses with actual contract opportunities in the State of Maryland and surrounding local jurisdictions. $30** (fee based, no waivers)
►Mon 6:30pm-9:30pm, May 20
#2763 XE 495 M1777 Laurel College Center
How to Manage Your Government Contract And Leverage It for the Future
Examine best practices for managing your contract, the requirements of the federal government, billing the government, and recordkeeping. Discuss strategies for winning more business while on the contract. Explore the General Services Administration (GSA). Review how the GSA's procurement experts identify potential vendors, award contractors and help ensure that federal contracting requirements are met. Learn about the link between the public sector and the industry experts, and its role in the acquisition process, which allows agencies to concentrate on their core missions. A user's manual will be provided to participants. 1.0 CEUs. $160 (includes $52 in fees*)
►Tue,Thu 7pm-9:30pm, Apr 23-May 02
#1890 XB 501 6482 Gateway Campus
How to Do Business in the Government Sector
Maneuver through the federal contract process to develop a strategy for doing business with the federal government. Learn how to obtain a DUNS number; register with CCR, FedBizOps, and ORCA; and identify the NAIC and SIC codes, ap-card/procurement process, NSA PISA security clearances, and capability statement overview. Find out how to use strategic partnering with government contractors/large companies to get contracts; sign up with different large government contractors on their website (SAIC, CSC, Northrop Grumman); and understand the prime's process. At the end of this course, you'll be able to register your business in CCR and FedBizOps and find contract opportunities through the government websites. A user's manual will be provided to participants. .8 CEUs. $132 (includes $52 in fees*)
►Sat 9am-5pm, May 11
#1888 XB 105 6403 Gateway Campus
(Bring lunch)
How to Write Government Proposals for RFPs/RFIs/RFQs
Get the tools to understand the proposal development strategies and processes and receive writing proposal tips for Request for Proposal (RFP), Request for Information (RFI), and Request for Quotations (RFQ)(service vs. goods). You will also learn federal terminology and regulations. There will be opportunities to review and analyze winning proposals to use as a base for proposal writing in a group setting. At the end of this course, you will develop a draft RFP detailing the various components of a federal proposal. A user's manual will be provided to participants. 1.5 CEUs. $235 (includes $52 in fees*)
►Tue,Thu 7pm-9:30pm, May 14-May 30
#1891 XB 503 6666 Gateway Campus
How to Price Your Products & Services for Government Contracts
Learn how to research cost based on products and services for an RFP or RFQ and cost a contract by studying samples. Topics include developing a cost analysis, a negotiation plan (identifying cost and other possible issues), and negotiation objectives. In addition, you will walk away with practical steps for documenting the rationale used for the overall negotiated price. This will require you to understand the financial/business challenges of your business as it pertains to preparing an effective cost analysis. A user's manual will be provided to participants. 1.0 CEUs. $160 (includes $52 in fees*)
► Tue,Thu 7pm-9:30pm, Jun 4-Jun 13
#1892 XB 504 6601 Gateway Campus
ICC Energy Reviewer/Inspector Exam Prep ★NEW!★
This course covers the MD energy code (2012 International Energy Conservation Code-IECC) which helps students prepare for the ICC Residential Energy Plans Examiner & Field Inspector exam #79 to become a Certified Field Inspector/Plans Examiner by ICC. This course is offered in cooperation with the Maryland Department of Housing and Community Development (DHCD). Students will learn how to conduct a proper plans review for compliance to the Codes and how to conduct on site field inspections for compliance to the Codes. Those students who successfully complete the final exam for this course will receive a voucher from the Maryland DHCD to take the ICC Residential Energy Inspector/Plans Examiner Certification Examination. 1.6 CEUs. $59 (includes $40 in fees*)
►Wed 7pm-9pm, Apr 10-May 29
#3186 XA 199 8382 Gateway Campus Rm 4
Practical Marketing for Smart Businesses
If you are going to develop a marketing plan for your organization, get smart before you start! Learn how to develop an effective marketing plan for your business. For every organization, most managers are calling for a marketing plan. Whether the objective is customer service, revenue generation or knowing the community that is served, the need for direction in meeting these goals has left managers and decision makers seeking plans that are a "winner". We'll talk about the difference between the internal and external factors affecting your marketing, how to gather and evaluate marketing data, how to develop your marketing goals and strategies, how to choose your most effective advertising venues and tools, and how to develop your sales/financial projections. You'll develop a complete plan that positions your business in the right market with the right marketing strategy. Don't leave the fate of your business to chance! $170 (includes $40 in fees*)
►Sat 9am-4pm, May 11-May 18
#1893 XB 505 6670 Gateway Campus
Introduction to Social Media
Social media has become extremely popular because it allows people to connect in the online world to discover, read and share news, information, and content and to form relationships for personal and business purposes. It can take many different forms. In this class we will get you started with a few of the most popular venues for business use, including Facebook, Twitter, Linked In, Google+, and Quora. Find out why millions are finding online networking to be profitable both socially and professionally. $60** (fee based, no waivers)
► Mon 9am-12pm, Apr 29
#2589 XE 302 8348 Gateway Campus Lab B
► Fri 9am-12pm, May 31
#2590 XE 302 8349 Gateway Campus Lab C
Marketing Your Business on Facebook
Come learn why your business can't afford to ignore social media. If fact, anyone who wants to promote an organization, an image, a cause, or a product needs to have a Facebook presence. Businesses and institutions are using it to find new customers, build online communities of fans and collect valuable demographic information. You can easily create a Web presence with Facebook, even if you don't already have a Web site. Find out what you need to know to get started now. Prerequisite: students must have a Facebook account. $60** (fee based, no waivers)
►Thu 9am-12pm, Jun 20
#2591 XE 560 8350 Gateway Campus Lab E
Build a Better Blog
Do you have a general understanding of blogging and are ready to start setting up your blog? Whether your goal is business or pleasure, this course is for you. You will get hands-on training and help in getting your own site better organized and driving more traffic to your blog and the basics of search engine optimization. $60** (fee based, no waivers)
►Mon 9am-12pm, Jun 10
#2592 XE 445 8351 Gateway Campus Lab B
| Course Notes |
| *Fees not eligible for waiver. |
| ** Neither XE courses nor their fees are eligible for waiver. |
| (S) = Supplies needed. Instructor will provide list at first class. |
| (T) Textbook recommended or required. Purchase at HCC Bookstore or online before next class. |