Noncredit Continuing Education Courses
Summer 2012

NOTE: Room numbers are posted in each building lobby on the day of class.

Is Entrepreneurship Really for You?
Thinking about starting a business? Have you recently started your own business, or are you preparing to launch one? Are you currently in business? If you answered "yes" to any of these questions, then this course is for you. It will provide invaluable information to assist you in making decisions and taking steps toward entrepreneurship. $25**
►Wed 6:30pm-9:30pm, May 16
#5593   XE 136 M1770
Laurel College Center

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Marketing Your Business Through Your Own Web TV Show *NEW!* 
Internet marketing has moved way beyond websites and social media. Build your brand and profit through your own Web TV network or series. Show your expertise through an online talk show, demo your new product line, or create a Web TV sitcom starring you or your business. Writer and marketing consultant Melzetta Williams will guide you through the steps of creating your own Web TV marketing plan--without breaking the bank. (T) $69**
►Sun 1pm-4pm, May 06
#5136   XE 514 6382
Hickory Ridge 108

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Creating a Request for Proposal
Request for Proposal (RFP) is an invitation for suppliers to bid on a specific product or service. The RFP should involve more than the price. The RFP will request basic company information and the company's history. RFPs often include the project or service for which a proposal is requested. The more detailed the specifications, the better the chances that the proposal provided will be accurate. Learn how to create effective RFPs that will achieve the results you want. $50
►Sat 9am-4pm, May 05
#5432   XB 956 M1699
Laurel College Center

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Starting a Small Business
Learn from Vincent Mallozi, a colleague of the author of Starting a Small Business, how to create effective business strategies, how to analyze your competition, how to set up your books for successful financial management, and much more. You will have ample opportunity to ask questions and to develop worksheets specifically tailored to your own business, and you will come away from class with tips, techniques, and an action plan you can start using right away. You will also receive a copy of Starting a Small Business. $170
►Sat 9am-4pm, May 05-May 12
#5626   XB 701 J1656
Laurel College Center
►Sat 9am-4pm, Jul 14-Jul 21
#5956 XB 701 6456
Gateway Campus

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Three Techniques That Every Salesperson Should Know *NEW!*
Increase your sales by mastering the three main ingredients of the selling process: selling your benefits, handling a prospect's objections, and closing the sale. $25**
►Mon 6:30pm-9:30pm, May 07
#5641   XE 525 M1403
Laurel College Center

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Marketing Strategies for Today and Tomorrow
Examine advertising and promotional techniques such as press releases, brochures, newsletters, local magazines, newspapers, radio, direct mail, and telephone yellow pages. $50
►Sat 9am-4pm, May 12
#5489   XB 340 M1769
Laurel College Center

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Retirement Options for Small Businesses
This class busts three myths held by small business owners: business will subsidize retirement; I can't afford a plan; and employees want money and not benefits. There truly are benefits for both the business and business owner to provide employees with retirement planning. Discuss the different retirement plans and which is best for your business. Examine IRAs(3 types), 401Ks, Single K, profit sharing (traditional and non-traditional), and defined benefit and non-qualified deferred compensation. You will also learn how to choose a provider, the proper way to invest, and investment risk choices. $59**
►Thu 7pm-9pm, May 10-May 17
#6431   XE 370 6349
Gateway Campus

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How to Write Government Proposals for RFPs/RFIs/RFQs *NEW!*
Get the tools to understand the proposal development strategies and processes and receive writing proposal tips for Request for Proposal (RFP), Request for Information (RFI), and Request for Quotations (RFQ)(service vs. goods). You will also learn federal terminology and regulations. There will be opportunities to review and analyze winning proposals to use as a base for proposal writing in a group setting. At the end of this course, you will develop a draft RFP detailing the various components of a federal proposal. $235
►Tue,Thu 7pm-9:30pm, May 15-May 31
#5639   XB 503 6583
Gateway Campus
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Contract Opportunities in the State and County
This course is designed to connect businesses with actual contract opportunities in the State of Maryland and surrounding local jurisdictions. $25**
►Mon 6:30pm-9:30pm, Jul 16
#6792 XE 495 M1710
Laurel College Center

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When to Use Museums, Historic Sites/ Buildings and Private Venues
Have you ever considered using a museum or a historic site as a location for a meeting or banquet? Whether you are coordinating a small, elegant dinner or hosting a conference for hundreds, here is how to determine whether a museum or historic site is suitable for you, your clients, and attendees. Instructor: Renee George $25**
►Thu 6:30pm-9:30pm, May 10
#5665   XE 351 M1417
Laurel College Center

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Establishing a Consulting Practice
If you have a marketable skill, you can develop your own full or part-time consulting business. Identify future trends and opportunities in the consulting industry, estimate start-up costs and monthly expenses, locate clients, and market your services. $50
►Sat 9am-4pm, May 05
#5595   XB 587 M1772
Laurel College Center

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Buyng, Creating and Operating a Bed And Breakfast
David Balderson, owner of the Wayside Inn in Ellicott City, is your host as you go behind the scenes and learn how to start and operate a successful B&B. Learn how to market, create a special image, decorate, and develop a business plan. Discover innovative, inexpensive amenities to enhance guests’ stay and ensure they’ll come back. The last class will be a tour of the Wayside Inn; students provide own transportation. $89**
►Wed 7pm-9pm, Jun 06-Jun 20
#5143 XE 600 6390
Hickory Ridge

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Start Your Photography Business
Thinking of turning your hobby into a part-time business? With digital photography, the costs are minimal. Learn how to create a basic business outline and plan. Discover in which areas of photography you can make money. Explore which locations and subjects you want to shoot. Find out what equipment you will need and where to get it at reasonable prices. This course helps you hone both your business and photography skills. Prerequisite: Digital Photography Level 1. .6 CEUs. $120 (includes $60 materials fee*)
►Sat 9am-4pm, Jul 21
#2855 XB 180 8451
Gateway Campus Lab E

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Starting Your Meeting Planning Company
Have you ever thought of starting your own meeting management company and didn’t know where to begin? This program will provide you with the information you need to establish your own business. In addition, you will receive information on developing and reaching target markets such as associations, corporations, individuals, the government, weddings and parties. $50
►Sat 9am-4pm, Jul 14
#6790 XB 595 M1600
Laurel College Center

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The Basics of Selling on eBay
Learn the basics of selling on eBay, including how to set up an eBay Sellers Account and how to create a basic auction listing. As you create a basic auction listing, you will also learn how to photograph items, write ad copy, set prices, create titles, answer customer questions, and set shipping profiles. You will actually be able to list items on eBay after the course. Prerequisites: Basic Windows and Internet experience. $79** (includes $39 materials fee*)
►Wed,Thu 6:30pm-9:30pm, May 16-May 17
#5529   XE 285 8346
Gateway Campus Lab C
►Tue,Thu 6:30pm-9:30pm, Jul 10-Jul 12
#2834 XE 285 8428
Gateway Campus Lab C
►Mon,Wed 6:30pm-9:30pm, Aug 13-Aug 15
#2871 XE 285 8459
Gateway Campus Lab D

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Create Your Own eBay Store
Create a successful eBay store. Learn about store types and categories. Get useful tips for using eBay stores traffic reporting and marketing your store more effectively. $79** (includes $39 materials fee*)
►Tue,Thu 6:30pm-9:30pm, Jun 19-Jun 21
#5531 XE 489 8348
Gateway Campus Lab C
►Tue,Thu 6:30pm-9:30pm, Aug 21-Aug 23
#2835 XE 489 8429
Gateway Campus Lab C

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Building Your Business on eBay - Beyond The Basics
Learn how to start and grow an eBay business. Begin by developing a business plan and choosing the right listing format. Use eBay tools to manage your listings and inventory and to market your business. $79** (includes $39 materials fee*)
►Mon,Wed 6:30pm-9:30pm, Jun 04-Jun 06
#5530 XE 488 8347
Gateway Campus Lab C

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Introduction to Social Media
Social media has become extremely popular because it allows people to connect in the online world to discover, read and share news, information, and content and to form relationships for personal and business purposes. It can take many different forms. In this class we will get you started with a few of the most popular venues for business use, including Facebook, Twitter, Linked In, Google+, and Quora. Find out why millions are finding online networking to be profitable both socially and professionally. $55** (includes $15 computer fee*)
►Fri 9am-12pm, Jun 01
#5526 XE 302 8343
Gateway Campus Lab A
►Wed 9am-12pm, Jul 18
#2830 XE 302 8425
Gateway Campus Lab A
►Tue 9am-12pm, Aug 14
#2831 XE 302 8426
Gateway Campus Lab A

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Build a Better Blog
Do you have a general understanding of blogging and are ready to start setting up your blog? Whether your goal is business or pleasure, this course is for you. You will get hands-on training and help in getting your own site better organized and driving more traffic to your blog and the basics of search engine optimization. $59**
►Thu 9am-12pm, Jun 21
#5527 XE 445 8344
Gateway Campus Lab C
►Mon 9am-12pm, Aug 06
#2833 XE 445 8427
Gateway Campus Lab C

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Such a Voice (Voice-Overs)
Voice-overs are hot today! You don’t have to be an actor to get voice-over work, but it certainly doesn’t hurt! With such notable talent as James Earl Jones, Linda Hunt, and Donald Sutherland lending their voices to commercials, films, and videos, one would think that it would be next to impossible to break into this field. Not so! In this class you’ll learn about an exciting new way to get around the competition and actually turn voice-overs into a thriving full or part-time business! The instructor, Dan Levine, has many years of experience as a professional performer. He will demonstrate voice-over technique and will introduce you to the voice-over business as a whole. He will also talk about the numerous opportunities, the income potential, and the all-important demo and how to have it produced. You’ll step up to the microphone to do some practice recording, and best of all, hear the results! $59**
►Thu 7pm-9pm, Jun 21
#5097 XE 100 6425
Gateway Campus
►Sat 10am-12pm, Jun 23
#5622 XE 100 J1418
Laurel College Center

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Floriculture: Advanced Floral Design
This upper-level course covers advanced designs. Current trends will be used to keep the class fresh and up-to-date. Prerequisite: Basic Floral Design. This class introduces you to the “event” floral industry--much different from the traditional retail shop--and relies on your creativity to enhance designs introduced by the instructor. The class covers bridal designs as well as party designs. Theme parties will also be discussed along with possible career choices as a party planner. $250 floral supplies fee* payable to the instructor at the first class. NOTE: Please bring wire cutters and floral knife to first class. $150
►Mon 6:30pm-8:30pm, Jun 25-Aug 13
#6800 XB 877 M1602
Laurel College Center

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Notary Public Procedures
For both prospective and present notaries, this course will demonstrate how fraud can be prevented when documents are notarized properly and legally. Topics will include: how to properly identify clients, keep adequate records of notarial acts, and charge proper fees. $45
►Sat 10am-4pm, Aug 18
#6794 ZB 484 M1711
Laurel College Center

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Applied Notary Practices and Procedures
A continuation of ZB 484, this course reviews the practices and procedures for performing various notarial duties and how to command higher pay by becoming a licensed title insurance provider in Maryland. $45
►Sat 10am-4pm, Aug 25
#6795 ZB 518 M1712
Laurel College Center

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Fashion Sketching I
See the workings behind the fashion industry. Create a technical flat sketch with construction details similar to the drawings on the back of a commercial dressmaking pattern. It is two-dimensional without a figure, drawn to scale. It helps explain the garment construction process, details of design and how the garment will look when sewn. Bring these supplies to class: full-page images of fashion models striking great poses in fashionable clothes; tracing paper pad (size 9"x12"); fine point mechanical pencil, pencil smudger, gum eraser, color markers; fine point black marker, scissors, masking tape; clear plastic 1" ruler, large foam board for fashion presentation. Optional supplies: pastel pencils (not chalk) and small swatches of fabric. A $10 materials fee* is due to the instructor when you arrive for workbook and templates. $30**
Sat 10am-1pm, May 12
#5426   XE 161 M1415
Laurel College Center

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*Fees not eligible for waiver.
**Neither XE courses nor their fees are eligible for waiver.
(T) Textbook recommended or required. Purchase at HCC Bookstore before first class.
(S) Supplied needed. Instructor will provide list at first class.