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Continuing Education (Noncredit)

Business and Workforce Development

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Your Success is our Destination

Entrepreneurship, Small Business & Self-Employment

Noncredit Continuing Education Summer & Fall 2014 Courses
   
NOTE: Room numbers are posted in each building lobby on the day of class.

Is Entrepreneurship Really for You?
Thinking about starting a business? Have you recently started your own business, or are you preparing to launch one? Are you currently in business? If you answered “yes” to any of these questions, then this course is for you. It will provide invaluable information to assist you in making decisions and taking steps toward entrepreneurship. $30** (fee based, no waivers)
Tue 6:30pm-9:30pm, Oct 7
#8898   XE 136 M1200    Laurel College Center

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Accounting Fundamentals
Demand for accounting professionals currently exceeds supply. If you're interested in increasing your financial awareness and accountability while also gaining a marketable skill, this course is for you. You'll learn the basics of double-entry bookkeeping, while also learning how to analyze and record financial transactions, as well as prepare various financial reports at the end of the fiscal period. Accounts receivable, accounts payable, payroll procedures, sales taxes, and various common banking activities will be discussed. We'll cover all the bases, from writing checks to preparing an income statement and closing out accounts at the end of each fiscal period. After paying for your course, please visit www.ed2go.com/howardcc to create your online account. For more information, please call 443-518-4680. $120 (includes $90 in fees*)
►Wed,Fri, Aug 20-Sep 26
#4958 XO 218 4861      Online

►Wed,Fri, Sep 17-Oct 24
#9184   XO 218 4974    Online
►Wed,Fri, Oct 15-Nov 21
#9185   XO 218 4975    Online
►Wed,Fri, Nov 12-Dec 19
#9186   XO 218 4976    Online

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Basic Federal Tax Information for Small Business
This course provides instruction to new or prospective business owners on their rights and obligations under our nation’s tax systems. Topics include types of business entities and the advantages and disadvantages of each, the range of required tax forms, payroll requirements with the federal government and state taxing authorities. This course is taught by a practicing CPA who specializes in start-up business. $60 (includes $40 in fees*)
Sat 9am-4pm, Oct 4
#8893   XB 584 M1436 Laurel College Center
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Business Plan: Blueprint for Success
Develop goals and objectives for your business ventures. You will examine the many elements of the business plan and the various uses and dynamic nature of the planning process. $60 (includes $40 in fees*)
Sat 9am-4pm, Nov 22
#8894   XB 592 M1437 Laurel College Center
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Entrepreneurship As a Second Career
Are you retired and discovering that you weren’t really ready to retire, or dissatisfied with your current career? You might want to consider some form of entrepreneurship as your next move. This course takes you through the various pathways to business ownership, starting a business from scratch, buying an existing independent business and buying a franchise. You will get an overview of the steps necessary to pursue these options and various coaching and mentoring resources. $30** (fee based, no waivers)
Mon 6:30pm-9:30pm, Sep 29
#8900   XE 140 M1438 Laurel College Center
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Starting a Small Business–An Entrepreneurial Training Course
This class is designed for start-ups, established business owners, organizations and companies to understand that success begins with a business plan, a roadmap for the future. This course provides a process for applying business principles in an orderly, understandable way to create effective strategies for your small business. Use outside research to hone your plan, target customers and create revenue. Instructor: Vincent Mallozzi .75 CEUs. $105 (includes $40 in fees*)
Tue 6:30pm-9pm, Sep 16-Sep 30
#5726   XB 192 6323 Gateway Campus

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Start Your Photography Business
Thinking of turning your hobby into a part-time business? With digital photography, the costs are minimal. Learn how to create a basic business outline and plan. Discover in which areas of photography you can make money. Explore which locations and subjects you want to shoot. Find out what equipment you will need and where to get it at reasonable prices. This course helps you hone both your business and photography skills. Prerequisite: Digital Photography Level 1. .6 CEUs. $120 (includes $100 in fees*)
Mon 6:30pm-9:30pm, Oct 20-Oct 27
#9116   XB 180 8162 Gateway Campus Lab D

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Professional Makeup for Beginners  
Are you considering becoming a professional makeup artist to work as a cosmetic consultant, an individual beauty representative or to be self-employed? Bring your kit with the supplies you have and learn about the items you will need to get started. Class one will encompass lecture, demonstrations, questions and answers covering the fundamentals of professional sanitation, assessing face and eye shapes, and determining the use the products to achieve the look your client desires. The second class will consist of practicing hands-on makeup application designed to give you confidence and experience. More advanced essential tips, tricks and techniques for using primers, color correctors, highlighting and contouring, lash application and finishing touches will separate the professional from the novice makeup artist. Instructor Andi Bradshaw has over 30 years experience in the cosmetology field. $99 (includes $50 in fees*)
Sat 9:30am-12:30pm, Oct 25-Nov 1
#8875   XB 199 6656 Hickory Ridge 102

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Starting Your Meeting Planning Company
Have you ever thought of starting your own meeting management company and didn't know where to begin? This course will provide you with the information you need to establish your own business. In addition, you will receive information on developing and reaching target markets such as associations, corporations, individuals, the government, weddings and parties. $60 (includes $40 in fees*)
Sat 9am-4pm, Oct 11
#8882   XB 595 M1427 Laurel College Center

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Make Money on the Internet
If you want to create your own Internet business that is easy to start, can operate anytime or anywhere, has a steady stream of income, does not require cold calling, and is not multilevel marketing, then this is the course for you. You will learn a simple step-by-step process to set up your lead generation service, get clients, and collect monthly payments on a residual basis. Prerequisites: computer, internet, and WordPress or website knowledge. Instructor: Iris Carter. $30** (fee based, no waivers)

Tue 6:30pm-9:30pm, Oct 28
#8903   XE 661 M1201 Laurel College Center

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You’re on the Air! How to Really Make It in Voice-Overs
VOICE-OVERS are hot today! You don’t have to be an actor to get voice-over work, but it certainly doesn’t hurt! With such notable talent as Morgan Freeman, Glenn Close, and Alec Baldwin lending their voices to commercials, films, and videos, one would think that it would be next to impossible to break into this field. Not so! You’ll learn about an exciting, new way to get around the competition and actually turn voice-overs into a thriving full- or part-time business! Lisa Foster will discuss the voice-over business as a whole, the numerous
opportunities, the incredible income potential, and the all-important demo and how to have it produced. You’ll
step up to the mic and do some practice recording, and
best of all, you’ll hear the results! $69** (includes $40 in fees*)
Fri 6:30pm-9pm, Sep 26
#5732   XE 100 6473 Gateway Campus
Sat 9am-11:30am, Oct 4
#8858   XE 100 J1420 Laurel College Center

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Getting Starting in Acting
Ever wanted to try your hand at acting but didn't know where to start? Do you know what a monologue is, or how to choose one? Whether you're looking to act as a hobby or a potential career, this course will give you insight into the theatre, television and film world. We will cover differences in the mediums, audition techniques, unions, resources, local opportunities, and so much more. By the end of the course, you'll have at least one monologue at performance standards, and be ready to get your feet wet. $135** (includes $40 in fees*)
Sat 10am-1pm, Oct 11-Nov 1
#8910   XE 176 M1443 Laurel College Center

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Virtual Assistant Business
A virtual assistant is a business owner who provides administrative support to other business owners. Attend this course to find your niche, market your business, find clients, set your fees, and much more. $60 (includes $40 in fees*)
►Sat 9am-4pm, Oct 11
#9020   XB 727 M1899 Laurel College Center

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The Basics of Selling on eBay
Learn the basics of selling on eBay, including how to set up an eBay Sellers Account and how to create a basic auction listing. As you create a basic auction listing, you will also learn how to photograph items, write ad copy, set prices, create titles, answer customer questions, and set shipping profiles. You will actually be able to list items on eBay after the course. Prerequisites: Basic Windows and Internet experience. $79** (fee based, no waivers)
►Mon,Wed 6:30pm-9:30pm, Aug 18-Aug 20
#5051 XE 285 8433      Gateway Campus Lab D

Sat 9am-4pm, Oct 4
#9096   XE 285 8170 Gateway Campus Lab B
Mon,Tue 6:30pm-9:30pm, Oct 27-Oct 28
#9097   XE 285 8171 Gateway Campus Lab B

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Create Your Own eBay Store
Create a successful eBay store. Learn about store types and categories. Get useful tips for using eBay stores traffic reporting and marketing your store more effectively. $79** (fee based, no waivers)
Wed,Thu 6:30pm-9:30pm, Nov 12-Nov 13
#9099   XE 489 8172 Gateway Campus Lab E

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Demystifying Franchising ★NEW!★ 
Designed for entrepreneurs, career seekers, veterans, retirees and baby boomers, this course will examine the breadth and depth of franchising. Specifically, the true definition and history of franchising, its rules and regulations, and its economic impact on today’s economy will be discussed. You will become familiar with the industry’s terminology and the various opportunities available. Franchising can be a viable option for self-employment, so the differences between the traditional business and franchising, as well as the pros and cons of franchising will be reviewed. Finally, you will discover the secrets to finding the right franchise, financing, mistakes to avoid, and the formula for a successful franchise. In studying case studies, we hope to reinforce the significant aspects of the course. 1.5 CEUs. $79 (includes $40 in fees*)
Tue 7pm-9pm, Oct 7-Oct 14
#9136   XB 228 6439 Gateway Campus

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Fraud Prevention and Deterrence
Geared for business owners, bookkeepers, legal advisors, criminal justice students, attorneys and individuals, this course will enable you to identify “red flags” that are indicative of fraud. Learn about various types of fraud and how to take the steps to prevent and mitigate the risk. Instructor Mary Gaskin, CFE, will use case analysis to help you recognize various fraud schemes, their financial impact on you, your business and society and ways to implement controls that will prevent this crime. .8 CEUs. $129 (includes $40 in fees*)
Wed 7pm-9pm, Oct 15-Nov 19
#3638   XB 197 6688 Oakland Mills High School

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Marketing Strategies for Today and Tomorrow
Examine advertising and promotional techniques such as press releases, brochures, newsletters, local magazines, newspapers, radio, direct mail, and telephone yellow pages. $60 (includes $40 in fees*)
Sat 9am-4pm, Nov 15
#8897   XB 340 M1799 Laurel College Center

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Practical Marketing for a Small Business
Now that you have a business plan, it is time to think about marketing your product and developing a strong marketing plan. Learn the difference between internal and external factors affecting your business, how to evaluate marketing data, how to develop marketing goals and strategies and how to choose the most effective advertising tools. You will develop a plan that positions your business in the right market with the right marketing strategy in the environment you will soon encounter. Instructor: Vince Mallozzi .5 CEUs. $75 (includes $40 in fees*)
Tue 6:30pm-9pm, Oct 7-Oct 14
#5727   XB 193 6672 Gateway Campus
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Mobile Marketing
The way consumers are interacting with brands and connecting to the world is changing because of mobiles. Find out about location-based marketing, mobile payments, QR codes, applications, and mobile coupons. You will learn how mobile marketing can increase your capabilities to retain current customers and gain new ones. Please visit yougotclass.org/catalog.cfm/HowardCC for more information. $595 (includes $570 in fees*)
Sep 2-Nov 28
#9201   XO 907 4951 Online

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Introduction to Social Media
Social media has become extremely popular because it allows people to discover, read and share news, information, and content and to form relationships for personal and business purposes. It can take many different forms. In this class we will get you started with a few of the most popular venues for business use, including Facebook, Twitter, LinkedIn, Google+, and Quora. Find out why millions are finding online networking to be profitable both socially and professionally. $60** (fee based, no waivers)
►Fri 9am-12pm, Aug 8
#5053 XE 302 8435 Gateway Campus Lab A
Mon 1pm-4pm, Sep 29
#9093   XE 302 8167 Gateway Campus Lab B
Fri 9am-12pm, Nov 7
#9094   XE 302 8168 Gateway Campus Lab A

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Social Media for Business Series
Get in on this exciting and growing way to communicate, market and serve your customers and clients. For businesses, nonprofits, government, and other organizations. From Facebook to Twitter, blogging, YouTube, LinkedIn, and more, discover the new principles of communication that apply across all networks and how these specific social networks work and the possible uses for your organization. Please visit yougotclass.org/catalog.cfm/HowardCC for more information. $495 (includes $470 in fees*)
Sep 2-Nov 28
#9200   XO 900 4950 Online

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Marketing Your Business on Facebook
Come learn why your business can’t afford to ignore social media. In fact, anyone who wants to promote an organization, an image, a cause, or a product needs to have a Facebook presence. Businesses and institutions are using it to find new customers, build online communities of fans and collect valuable demographic information. You can easily create a web presence with Facebook, even if you don’t already have a website. Find out what you need to know to get started now. Prerequisite: Students must have a Facebook account. $60** (fee based, no waivers)
►Tue 1pm-4pm, Aug 5
#5046 XE 560 8428 Gateway Campus Lab D
Tue 1pm-4pm, Oct 28
#9117   XE 560 8163 Gateway Campus Lab D

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Build a Better Blog
Do you have a general understanding of blogging and are ready to start setting up your blog? Whether your goal is business or pleasure, this course is for you. You will get hands-on training and help in getting your own site better organized and driving more traffic to your blog and the basics of search engine optimization. $60** (fee based, no waivers)
►Fri 1pm-4pm, Aug 8
#5054 XE 445 8436 Gateway Campus Lab A
Mon 9am-12pm, Sep 29
#9092   XE 445 8166 Gateway Campus Lab B
Fri 1pm-4pm, Nov 7
#9095   XE 445 8169 Gateway Campus Lab A

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Course Notes
*Fees not eligible for waiver.
** Neither XE courses nor their fees are eligible for waiver.
(S) = Supplies needed. Instructor will provide list at first class.
(T) Textbook recommended or required. Purchase at HCC Bookstore or online before next class.








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